The second chapter of Graphic Design Thinking: beyond brainstorming offers up many great ways that one can generate an idea for a project through various brainstorming activities that to some may seem very peculiar.
One of the ways that I found particularly interesting is what the authors refer to as "visual brain dumping." This activity requires one to gather various random images and put them together in a way that can a form a pattern or express a particular thought or idea. This is quite the stretch from the norm of sketching ones ideas so it allows for more creativity and visual imagery than one may be able to produce themselves on a piece of paper. I also really liked this idea because by having various images in front of you one is more able to pick out similarities and difference that go well with each other or that could create a stimulating image that one would not be able to see with there own thumbnail sketches on a piece of paper.
I also thought the idea of co-design was unique and inspiring. The idea behind this exercise is to give several people from the audience that you hope to reach through your product or project and give them tools to create an image based on what they would like to see. This is a great way to really give your audience what they would like and it also allows for the designer to create an image that not only he would not have thought of on his own but he will also really be able to reach his audience in a way that may not have been done otherwise.
Overall this chapter has given me many new ideas on different ways that I will be able to brainstorm and put together my ideas in the future.
I haven't Co-designed much, but the process is interesting. Of course I do very much appreciate Lupton’s outline on how to use this technique. I am more intrigued to try it, because this is a technique designers use world wide from solution solving, to a final rendering.
ReplyDeleteI also liked the brain dumping activity. It was one of my favorites because I already like doodling and drawing. So I can apply that to generating design ideas.
ReplyDeleteCo-designing seems like an interesting way to incorporate your views of design with others opinions, and I believe that by doing that the design out come could be great. Like you mentioned, if it is something that the audience is interested in, then when completed it will be something they gravitate more towards than something that they had no input in.
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