In "How to Create Form," we are given inventive tips toward developing visual solutions. In the beginning of the chapter, we are introduced to the brainstorming process of "sprinting." I think this is a great way to break down a large design projects because it allows the designer to divide the brainstorming period, therefore they wouldn't get drained, bored or annoyed with developing concepts. I will definitely use this tactic for my future design projects, even for my advertising classes.
The alternative grids section was also insightful and is seen more effective for a design that needs more of a visual impact than a design concept aimed at gaining information, such as a newspaper. However, I felt that the tessellated grid might be overwhelming.
I believe that the section " How to Design a Kit of Parts" is a clever way to develop designs that require patterns. By limiting yourself of the design elements that can be used, one can definitely create intriguing designs and can reduce the overwhelming feeling I get with the design concept is open to interpretation. When I have less to work with, I believe I can create the most creative work. "Building a Brand Language" was the most helpful concept for me because I can apply this method toward my advertising projects.
I also enjoyed the section about Kit of Parts. When I have a outstanding amount of work to do, I do feel overwhelmed. When designing; having that feeling is not to far off when I have to explore the options of what to do, or sometimes where to start! visually reducing what ever it is you are doing can significantly help your productivity.
ReplyDeleteI was fascinated by all the different types of grids as well, and agree about the tessellated grid. I think that a tessellated grid is an interesting approach for a more creative design piece. However, I feel that dealing with such a complex grid would probably not render well as print advertisements due to the lack of logical flow needed for this arena. Additionally, I am on the other side of the spectrum in regard to building a design kit. Personally, I feel that building a design kit would cause me more stress then success because I am not a big fan of being limited by the number/type of elements, but I am interested to see if I change my mind about this concept after attempting to incorporate it in my next project.
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